Steadyro Studios
Founder · Strategist · Producer · New York
Sharifa Nelson
We build the room, then film it. Fifteen years of real estate project management and strategic planning at Google and Verizon, now pointed at rooms worth filming.
Book the crewEvents, activations, the podcast corner. A date held online.
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The workBrand films, event coverage and commercials, one team.
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AdvisoryStrategy for founders: the plan, the room, the first ninety days. A working session to start.
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The Founder SeriesTen founders, filmed as they build. Season one is closed, and the first episodes are out.
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In the pressHamptons Fashion Week 2026, the official recap.
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@sharifa.nycSharifa on Instagram.
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@steadyrostudiosThe studio on Instagram.
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In short
Fifteen years building rooms. Then a studio.
Fifteen years inside Google and Verizon leading real estate project management and strategic planning: the rooms companies actually work in, delivered on schedule and on budget. In April 2025 that chapter closed. She spent the year building Reframe It, now close to MVP. In August 2026 she launched Steadyro Studios: design the room, wire it, film what happens in it, keep it publishing. Ten days after launch the crew was at Hamptons Fashion Week.
01
Steadyro StudiosEvents, activations, podcast corners and the films that come out of them. New York and the Hamptons.
02
Reframe ItHer first company: the operating system for life's hardest transition. Legal guidance, emotional support and co-parenting coordination in one place, for the 1.5 million families a year who start over with no roadmap. The world built infrastructure for the beginning; she is building it for the end. Breaking up, with dignity. Close to MVP.
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AdvisoryStrategy for founders: the plan, the room, the first ninety days. Starts with one working session.
04
What's nextThe next room. Private theaters, in-home podcast studios, a docuseries, and the houses around them, drawn, built and filmed by one team.
Said about the work
“Steadyro Studios added an interactive dimension with its immersive 360 Experience, capturing guests and creating memorable fashion week moments throughout the afternoon.”Official Hamptons Fashion Week recap, DCG Media Group, August 2026